What We Did

Stark Raven worked with Flight Club's Australian licensee, NightOwl Entertianent, to orchestrate a VIP launch night for Flight Club to remember! With 300+ VIP guests, including media and content creators, guests entered the wonderful world of Flight Club via red carpet and were invited to experience the social darts concept bar launched in the UK and now expanding across the globe.

VIP invitations were sent out inside a giant red balloon which could only be popped with the accompanying dart. Once arriving at the venue, cocktails flowed freely while guests got stuck into the amazing high-tech darts games that have turned Flight Club into an institution in the UK. A DJ spun Brit Pop tunes well into the night and the event, which was due to finish at 9pm, wrapped up closer to 1am!

Stark Raven also worked with our partners at Born Agency to orchestrate an outdoor campaign to run through Sydney city in the two weeks leading up to the opening, which generated thousands of bookings prior to opening day. The VIP opening was followed with a proactive media relations campaign to ensure that Flight Club stayed top of mind for any Sydney-siders looking for an incredible night out.