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iS Clinical

What We Did

For its first four years in Australia, we managed the ongoing PR for iS Clinical, on behalf of its Australian distributor, High Tech Medical. Our work focused on establishing iS Clinical's reputation as a luxurious, clinically validated skincare brand that seamlessly bridges the gap between science and nature, and boasts an impressive A-list following.

We kicked off with an intimate launch event for beauty editors, emphasising education and product trials. This was followed by a series of product launches executed through innovative media mailouts and events, as well as media treatment days. Our comprehensive approach ensured that no stone was left unturned in building strong, influential relationships for the brand with key beauty tastemakers.

Memorable Moments

  • Taking a formerly unknown brand in an already cluttered skincare market and earning it more than 484 pieces of earned media coverage, generating 270 Million impressions.
  • Top tier media coverage secured regularly across print and digital including titles like Style, Marie Claire, Vogue, Women's Weekly, Harper's Bazaar, Stellar, Prevention, Mamamia, Urban List, New Idea, MindFood, Body + Soul, Who Weekly, Elle, Sydney Morning Herald, Sunday Life
From day one, working with Dani and her team was an incredible experience. They felt less like an agency and more an extension of our team. They were professional, hard-working, and genuinely fun to collaborate with! Their unparalleled relationships in the beauty media and influencer landscape generated impressive results for iS Clinical, firmly establishing the brand as a formidable presence in the Australian cosmeceutical market.
Deb Smith, CFO, High Tech Medical
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